Send a Message with a Bottle (of ketchup, that is)

While recently dining out (on Veterans’ Day), I noticed the bottle of Heinz ketchup on the table had a special “Our Turn to Serve” label. For a second year, Heinz has partnered with the USO and the Wounded Warrior Project to help support our troops. How it works: There is a quick response (QR) code on the back of specially marked bottles that can be scanned with a smartphone. The code gives access to step-by-step instructions on how to send a personalized “Thank You” card to a veteran. For every “Thank You” sent, Heinz will donate $1 to the Wounded Warrior Project.

Of course I had to try this out! I scanned the code with my handy iPhone and I was immediately prompted to select a post card design. After selecting the post card, I entered my name and email address and then typed a personal message to one of our troops to thank them for their service. You can then choose to send the post card to a particular troop you many know, or you can allow the USO to pick a troop at random. This took less than 5 minutes and I was able to send a post card to a service member for free and in turn, Heinz donated $1 to the Wounded Warrior Project. This is what I like to call a Win/Win situation!

If you don’t want to search for the specially marked bottles (or if you don’t have a smartphone to scan the code), you can also participate online by clicking here. Please spread the word for these two very noble causes.


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